The Exhale Summit
The Exhale Summit, an annual event, is a transformative weekend gathering designed to empower BIPOC women by integrating practical mental and emotional wellness strategies into their lives. This weekend experience is all about creating a unique space that gives women the freedom to let their guards down and prioritize themselves so that they can evolve on their journey towards a balanced and healthy life with sustainable techniques and a village of like-minded people.
THE ROLE OF THE LAB
Holistic Strategy
Development of yearly roadmap, market evaluation, value proposition and multi-channel approach to achieve its goals.
Creative Design and Execution
Holistic strategy, Branding & Brand Guidelines, Social Media, Website Development, Email, Digital & Print collateral, Onsite Signage and Video Development.
Business Development
Strategize and consult on the execution of obtaining partners, sponsors & vendors to support the annual event.
What we Do
WEBSITE
Design, Development & Management

Custom Design, Layout & Print Production

APPAREL
Shirts, Bags, Journals - Design & Print Production

SOCIAL MEDIA
Comms Strategy, Design & Management

SIGNAGE
Design strategy and Print Production

BUSINESS DEVELOPMENT
Partnership / Sponsor Strategy & Design

HAPPY CLIENTS. HAPPY HEARTS.
I had the pleasure of working with The Craft Lab for the establishment and growth of ReMIND U Wellness and Outreach as well as for our yearly signature programs, The Exhale Summit. Having worked with this business for over 3 years, I could not be be more impressed. Their expertise in marketing, website development, and graphic design was invaluable in bringing our vision to life. They helped us create a strong, cohesive brand identity, from the logo design to the custom website, and played a critical role in creating sponsorship portfolios that elevated business partnerships and the execution of quality programming. Their development and execution with social media strategy also helped us expand our reach and engagement. The Craft Lab is professional, meticulous, creative, timely and truly invested in the success of their clients; they go above and beyond and you will never feel like “just another client.” I highly recommend them for anyone looking to develop, elevate and curate their brand and programming.
Dr. Kristie Norwood, Clinical Psychologist
ReMind-U Wellness & Outreach Founder
